I often hear that one of the biggest barriers to entry to going cruelty free is the cost. When in fact, there are SO many inexpensive cruelty free options available at the drugstore and online. Cruelty-free options can be very accessible and affordable! Today, I’m going to touch on a few of my personal favourite cruelty-free products under $10. Of course, I love a lot more products that are inexpensive but today I wanted to talk about some of my absolute faves!
After seeing endless hype for the Wet n Wild PhotoFocus Foundation, I needed to give it a try for myself! This liquid foundation retails for just $8CAD (just $5.99 for my US friends) and is getting so many amazing reviews comparing it to higher-end formulas. So, how could I not be intrigued?
Weirdly enough, this product doesn’t claim much at all. Both the packaging and the Wet n Wild website talk about how it performs under lighting conditions. Basically, this is said to give you camera-ready skin and reduce the white cast caused by photography. Strange claims. There is nothing about coverage, longevity, skin concerns. This was pretty weird to me when I started seriously looking into the product, but for $8 it was worth trying out on my own. I do love that Wet n Wild offers this in 20 shades, which is a great selection! The range does seem to be lacking in selection for darker skin tones, however.