On my journey to a completely cruelty-free lifestyle, I’ve tried lots of dental care options – but the Jason Powersmile range has definitely impressed me the most! JASON is a natural, cruelty-free brand that features good quality ingredients, while still being affordable and accessible!

When making the transition to natural products in your home, traditional toothpaste can be difficult to part with. The first time I tried natural dental care, I was using baking soda and water on my tooth brush. Then I moved up to a mixture bentonite clay with mint essential oil. These methods can work, and are very easy on the wallet, but I always craved something more like store-bought. I grew used to the full, lingering minty flavour and smooth texture. And that’s when I set myself on a the task of finding the “you won’t notice the difference” all-natural toothpaste.

I’ve tried several brands since then, and I’ve strayed back to the traditional products as well (naughty me) but now I’ve discovered my favourite range and have found myself repurchasing it time & time again!

JASON Powersmile Toothpaste and Mouthwash

I have used 3-4 tubes of Jason Powersmile Toothpaste, and I’m addicted to the minty-fresh flavour and smooth texture! This toothpaste even suds up just like other non-cruelty free brands do! And that’s the biggest difference to me. I’ve yet to find a natural toothpaste that functions near-identically to the other brands I grew up using. This toothpaste is a whitening formula as well, without causing sensitivity at all. I have not noticed it to whiten my teeth exactly, but it has maintained the white of my teeth, even though I am an avid coffee & red wine drinker!

I picked up the mouthwash about a month ago after using the toothpaste over and over. Again, this product is comparable to other alternatives I’ve tried! This formula is 2x concentrated – so yay for less packaging! You can choose how strong you’d like it to be, I personally tend to dilute the formula with equal parts water. It still offers a fresh flavour and clean feeling even when diluted!

Jason Powersmile offers a healthy and cruelty-free alternative to traditional toothpaste and mouthwash without compromising in performance! No nasty chemicals, animal ingredients or excessive packaging! This range really is the healthy alternative for your teeth!

Where to purchase

One of the hardest part of making the switch to natural and cruelty-free products is accessibility. Thankfully, this line is very accessible! I have spotted this product multiple times at my nearby Winners. Another favourite place to shop for Jason Powersmile Toothpaste ($6.49) and Jason Powersmile Mouthwash ($10.79) is online through well.ca (I chatted a bit more about the site here).

I’ve also found Jason products available at retailers like Loblaws and Zehr’s Markets – just go to the organic/health section! However, lots of independently owned natural and health-food stores like my local fave, National Nutrition, also carry the line. Once you start looking for these alternatives, you really will start seeing these brands and products everywhere!


Have you tried these products? What are your thoughts on them?

I’ve been on a bit of a Pacifica Beauty bender and recently decided to pick up the Pacifica Solar Complete Color Mineral Palette. My Pacifica collection is definitely growing – I’ve been coveting everything by the brand! From their quality, to their ethics, I am behind everything they have to offer, and this palette is no exception!

This palette does it all

With 6 eyeshadows, 1 blush, 1 bronzer and 3 cream highlighters, this palette has got all the essentials to create a full faced look. The colour palette evokes spring/summer perfectly! The shade selection is very complimentary, even with the addition of gold and blue. It’s easy to create a full-faced, cohesive look because all these elements pair so well together. I’ve been mixing up the way to use these elements and have found they perform well no matter the context. Bonus points! Both the blush (Flushed) and bronzer (Bronzed) make a gorgeous all-over lid shades for a single shadow look! The eyeshadow Glow is an unreal highlight on the top of the cheek bones! And all of the highlighters make gorgeous lip toppers in place of gloss. Talk about multi-use! This palette really does it all!

View Post

I am so unbelievably grateful and fortunate to have been sent this BitexInfluenster Vox Box to review and share with you! The box contains 2 of Bite Beauty’s The Lip Pencils, which are available exclusively at Sephora as of today. The VoxBox also contains 2 sample Amuse Bouche Lipsticks and a biodegradable Sephora pencil sharpener as these products are made to perfectly compliment the new launch. This new lip pencil is a highly anticipated one, because Bite always does lips right. I have had these products to try for a couple of days now, and have had the opportunity to really put these new pencils to the test, both with and without the Amuse Bouche Lipsticks and other lip products.  With 22 shades inspired by real lip-tones, there really is something suited to all shades and neutral lip products.

View Post

I featured these Pacifica 7 Free Nail Colour vegan & cruelty-free nail polishes on my instagram a couple weeks ago. The day I featured them was after they arrived in the mail, and I have been trying these colours ever since! With 29 shades available there is a goos array of shades in this collection and I decided to pick out two to try the formula and application – London Tomboy and Drift – as these shades most suit my personal style.

View Post

The Pacifica Daydreamer Roll-On Trio contains 3 of the brands gorgeous perfumes. As with all of their products, these perfumes are vegan & cruelty free which is what initially drew me to this pack, but the unique scents are really what makes them amazing! For $19USD ($25CAD) you get to try 3 .33oz rollerballs of delicious, unique fragrances, all wrapped up in a gorgeous package, which is always to be expected of Pacifica!

I had been looking at the Pacifica perfumes for quite some time over the past few months as I ran out of my much loved MAC Turquatic Perfume and will not be repurchasing it. Unfortunately Pacifica is not very accessible here for me, so I was hesitant to purchase and commit to a specific scent. So when I discovered the variety of trios that they offer, I was excited and found that this one looked like it would suit my personal taste best. It contains 3 delicious scents: Tuscan Blood Orange, Indian Coconut Nectar, and Tahitian Gardenia

View Post